Many software providers view payments as more of a necessary evil, but they are missing a strategic opportunity to use payments to fuel their business growth.

Here’s a little-known fact – when it comes to frictionless payments, there are actually two distinct audiences with two distinct needs that software providers (ISVs) must support.

The country’s largest electronic payments industry analytics and consulting firm, The Strawhecker Group, recently published its Transaction Watch newsletter. It reports 37 collective deals in the payments industry in the first quarter of 2022.

ISVs can outgrow their payment provider almost as fast as kids outgrow shoes. The ramifications of an ill-fitted payment program can be increased customer attrition and reduced customer acquisition. Just like your kids’ shoes, it’s all about growth and maturity. The more your software advances and your customer base diversifies,...

Adding payment acceptance to your software probably wasn’t an easy decision. After all, there are significant costs and customer experience implications tied to that decision. Deciding to integrate payments is only the beginning of the “tough calls.” There’s another decision right around the corner, and it’s just as important.

Having the ability to accept payments through your software seems simple enough. After all, there are hundreds of payment providers that would love to have your business. Choosing an integrated payment vendor IS pretty simple. Choosing an integrated payment partner is an entirely different challenge.