Putting Family Values Back Into Business
In an industry where electronic payments are confusing, poor service abounds and customers are left in the dark, Wind River is flipping the script on how customers should expect to be treated.
It all started in the 90s. After serving in the US Army for over a decade and graduating from the University of Wisconsin, brothers-in-law Matt Uselman and Mark Courchane embarked on their financial services careers. Matt went the treasury services route, and Mark entered the payment processing arena. Both grew tired of seeing customers get taken advantage of by questionable practices and became determined to bring integrity and customer service back to the industry.
Thus the mission was born – to create a company where the core foundation was to treat customers as if they were family members. With that in mind, they founded Wind River in 1999. While the company has grown to serve customers across the US and Canada, the mission has not changed. Rooted in the values of its founders, Wind River’s primary goal has been to bring back the value of relationships in business and instill that sense of family that comes from working with people that truly care about you and celebrate your success. Our relationships start with a handshake and continue to grow from there.